If you were to think about the defining features of the zeitgeist, what would you say? The financial crash of 2008 was a massive event, and its effects are still being felt. The developments in politics around the world are also playing a large part in shaping society today. However, in the last twenty years or so, it could be argued that the single biggest change is the digital revolution. The internet was invented in the early nineties by a British scientist called Tim Berners-Lee who just wanted to make it easier to access documents wherever he was in the CERN complex in Switzerland. It now connects an estimated 3.7 billion people, or about 49.6% of the world’s population. Its impact can be seen in lots of different parts of life. For instance, the Arab Spring of 2010 was in large part facilitated and enabled by access to the internet, and social media sites in particular. On the other hand, Facebook is now cited in one-third of the divorces filed in the United States of America. The internet, like every other tool, is effective relative to the ways in which it is used.
If you are trying to sell your house at the moment, you may want to check up on the infrastructure of your property’s internet connection. 73% of households in the US have a broadband connection, so if your house does not, or it is slow, you should think about investing some money in improving it. The nature of real estate is such that you have to be able to appeal to the prospective buyers. That may mean having all the fundamentals in place that they expect from every property, but it also means setting yourself apart and proving that your property is the perfect one. One way to do this in the modern era is by embracing the ‘internet of things.’
This means getting tech that allows you to communicate with your house more effectively. A lot of the cool gadgets that you can get around the house are still reasonably new to the market and therefore sometimes quite expensive, but they can make your life so much easier. For instance, both Amazon and Google have launched products that respond to your voice and let you control your ‘smart home’. This may mean being able to dim the lights just by saying that you want them dimmed, or putting on a load of washing while you are still on your commute home from work. One innovation that is particularly good if you are trying to appeal to prospective buyers is the smart technology that allows you to protect your property. For example, you can now get security cameras that will stream a 24-hour high definition video to your phone or tablet. You can also get motion sensors for your doors and windows which will notify you on your smartphone as soon as it detects something that should not be there. Sometimes it is just going to be a cat, but if it is a cat burglar, that extra bit of time could be the difference between losing your stuff and keeping it. These sorts of measures will appeal to buyers and may help you sell your house quicker for a greater price.